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October 2023

How can advertising and marketing strategy develop a unique Identity for Vietnam in order to promote the country’s arts and crafts products?




Student
Vu Hoang Phuc 2110CCP
Specialism
Graphic Design



Description
The project is all about crafting a unique experience that showcases the design excellence of Hanoi's traditional crafts. Through the use of souvenirs, thoughtful design elements and interactive storytelling, the project seeks to create a memorable journey of exploration and discovery. The goal is to inspire appreciation for Hanoi's heritage art and crafts while fostering creativity and innovation in design.



Research poster