Cheese – The Idea Catcher
Student
Doan Thuy Chi
Alumni, Class of 2021
Doan Thuy Chi
Alumni, Class of 2021
Description
Doan Thuy Chi aka Cheese is a young graphic designer based in Hanoi, Vietnam.
With an open-mindedness for creativity, and new ideas and always “hungry” for more, she has always developed herself in the creative industry as a passionate designer for the contemporary arts and projects with deep cultural insights. Her main focuses are branding and editorial design. She is also very interested in packaging, typography and website design.
The concept behind personal branding was influenced by the idea of always being hungry for more ‘ideas’. Follow to that concept, the portfolio is formed as a cereal box with a mascot a mouse always holding a piece of cheese.
The package contains Cheese’s logo, artist statement, nutrition ingredients (project information), personal skills and contact information. Inside the cereal box will be included a business card, curriculum vitae, portfolio and additional self-promotional gifts (stickers and other gifts included like a real cereal box)
Further Information
Project Showcase︎︎︎
